Customer Service 3 min read
How to Educate & Persuade Customers
The most effective messages we see in Intercom either educate or persuade customers. Let’s talk about why they work. If…
Customer Service
Strategies for providing next-generation service for today’s customers
Customer Service 32 min watch
Improve your messaging in 2 minutes
Great writing is an art. Optimising it is a science. The best messages have both, but common sense will get…
Customer Service 3 min read
Customer Support: Always Easy, Never Necessary
Judge a company by how they treat customers, not prospects, because you’ll be a customer for a lot longer than…
Customer Service 2 min read
The right type of customer conversations
Conversations with customers are valuable, but they have to be the right type of conversations – not merely questions about…
Customer Service 2 min read
Analyzing Abandonment in Your Product
Conversion rates and usage patterns will cause you many a sleepless night. Your team deploys a new feature or flow,…
Customer Service 2 min read
User Engagement in the First 30 Days
What happens in the first 30 days defines whether a new sign-up turns into a loyal customer, or is never…
Customer Service 3 min read
The Danger of Dogfooding
When everyone involved in building a product are also using the product themselves, they’re said to be ‘dogfooding’. Dogfooding empowers…
Customer Service 2 min read
Product Demos That Don’t Suck
Product demos can be a great marketing tool when they focus on giving the attendees a fantastic experience. Customers should…
Customer Service 4 min read
Have You Tried Talking To Your Customers?
I remember daydreaming in the boardroom of a renowned university in Ireland while pretending to listen to a group of…